Advice for aspiring bloggers

From Andrew Sullivan:

I do have a couple of rules which is that if it isn’t updated at least twice a day it’s not a blog, it’s a website. So don’t fool yourself that you’re blogging when you’re really just putting stuff up online. And twice a day is sort of, I think, the minimum...

And the interaction is the second thing I say. Take your readers as part of your community. This is a dialogue, not a monologue. With any luck the dialogue then becomes a conversation. No single person knows very much, and what he knows he soon forgets. So the collective consciousness, or collective mind, of the world out there is what... is really what we’re trying to do...

Thirdly, I really think you have to be yourself. I think this is a medium about personality and voice. It’s about honesty and openness. And people can smell inauthenticity a mile away.

Posted at Big Think.